Everybody learns and consumes information in different ways, and we all know, if you release content, you want people to remember it. When you only focus on writing blogs, you are only paying attention to a certain percentage of your captive or potential clients.
According to some studies consumers remember 10% of what is heard and 20% of what is seen, but they remember about 50% of what is heard and seen. And how can you combine both to reach your goal? By having a corporate video! You could talk about services you offer or about your company and employees, you can take any angle you want and tell a story to engage people.
Not only videos are more rememberable, they are more eye-catching at first sight. For instance, you could explain things by telling them, in writings,or by showing them; obviously, the information will be clearer because people will listen and read at the same time, being able to link together in the mind the elements like the images and movement along with the main idea behind.
Another important thing to remember is that YouTube belongs to Google, so when you search something it is most likely that a video will show up first than an article, an it is important to say that this not only happens with YouTube videos but others as well.
In conclusion, videos are versatile, easy to produce (with the right professionals) and have more engagement because they are not just attractive to the eye, they are also easier to share.
If you wish to receive a detailed offer or consultation on Audio & Media services provided by Wagner Consulting, then please feel free to contact our Sales Team, who will gladly assist you. Audio & Media Division at Wagner Consulting Phone: |